Grow Your Business by Being a Good Citizen: CSR Case Study

Gilden Tree (gildentree.com) is a Nebraska based company that specializes in foot, hand and body care products.
The majority of their ingredients are Certified Organic or Wild-crafted and the products are effective and delightful to use.

The Company originated in 1990 in Pakistan and was from the very beginning committed to environmental and ethical practices.

In Pakistan, they employ village women who hand-produce the products.

Wanting to give something back to the community, Gilden Tree began paying for the education of
their employees’ children, and later for the education of the women themselves.

The idea of providing the education  to the kids in Pakistan attracted a lot of media attention that boosted the sales over 25% and greatly benefited to the business growth.

What is your CSR story?

More Free resources on Social Responsibility

Measure Company's Impact on Society and Environment

As a Consumer, you might be wondering how to evaluate a company’s social responsibility track record.

B Lab (www.bcorporation.net) will help you with that.

B Lab is a nonprofit organization that serves a global movement of entrepreneurs using the power of business to solve social and environmental problems.
As of today, over a 1000 corporations from 34 countries and 60 industries are certified as B Corps and are working together toward one goal: to redefine success in business.

Certified B Corps pledge to meet higher standards of transparency, accountability, and performance.

They offer higher quality jobs and improve the quality of life in our communities.

Measure Your Company's impact on society and environment - take a free B-Assessment!

Related Training courses
Social Responsibility and ISO 26000	Energy Management and ISO 50001	Sustainable Development through Quality Management